"Hire me as your CMO on Demand and let's turn your vision into success!"
Tatiana Kalabukhova, MBA
With over 15 years of experience in Business Marketing and Analytics, Tatiana Kalabukhova brings a wealth of knowledge and expertise to our team. Her dynamic approach to marketing, combined with her proficiency in modern technologies, data analytics, and AI, ensures that our clients receive top-tier strategic guidance and results-driven solutions.
- Masters in Business Administration with concentration in Marketing & Global Management
- Over 15 years of experience in managing marketing teams and channels including SEO, Paid Search, Meta Ads, Social Media, PR, Email, Affiliate, Influencers, Strategic Partnerships
- Strong background in leads generation and creation of sales funnels for B2B & B2C service and product based businesses
With over 15 years of experience in Business Marketing and Analytics, Tatiana Kalabukhova brings a wealth of knowledge and expertise to our team. Her dynamic approach to marketing, combined with her proficiency in modern technologies, data analytics, and AI, ensures that our clients receive top-tier strategic guidance and results-driven solutions.
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Professional Background
Digital Marketing Agency Partner
- Digital A to Z Marketing Agency (January 2018 – January 2024)
- Led creative initiatives for branding, including website development and content writing.
- Collaborated with diverse clients globally, providing strategic guidance on business models and digital marketing strategies.
- Spearheaded client acquisition and business needs analysis, resulting in significant lead generation and client partnerships.
- Visitors Coverage Travel Insurance Marketplace (November 2021 – March 2023)
- Developed strategic partnerships to enhance brand visibility and customer acquisition.
- Built and trained high-performing marketing teams, leading to substantial improvements in marketing metrics.
- Managed omnichannel marketing strategies, optimizing each channel to maximize reach and engagement.
- John Wiley & Sons Publishing (January 2017 - November 2018)
- Integrated Adobe Analytics, significantly boosting conversions and revenue.
- Developed SEO processes and strategies, enhancing organic visibility and website performance.
- Formulated global brand and pricing strategies, driving market opportunities.
- iProspect – A Digital Marketing Agency (April 2015 - January 2017)
- Analyzed industry trends and adjusted digital strategies to stay ahead of changes.
- Contributed to clients' digital marketing success, improving engagement metrics and increasing revenues.
- Provided content optimization recommendations, significantly enhancing organic traffic and customer engagement.
- 3DCart – An E-Commerce Software Company (September 2013 - January 2015)
- Managed over 40 small e-commerce clients, improving workflow and productivity.
- Developed SEO, re-marketing, and Google Shopping services, increasing sales and customer retention.
- Diverse roles in global marketing, business development, and sales management, including internships and positions at Fly-In-Style App Start-Up and The Feldman Sacks Group.
Award-winning marketing leader
- MBA in Global Management, Business Strategy and Marketing.
- Award in Best SEO & Content strategies from BrightEdge
- Proven ability to lead teams, create strategies, and manage budgets.
- 15 years hands on all marketing channels and 7 years in marketing management.
- Adept in creating compelling brand identities and optimizing digital performance.
- Delivered game-changing results and achieved transformative growth.
Education
- Master of Business Administration (MBA), Marketing
- Nova Southeastern University, W. Huizenga College Business & Entrepreneurship
- March 2016 | Fort Lauderdale, FL
- Bachelor’s in Psychology
- Moscow Psychology University
- January 2021 | Online
- Bachelor’s in Geographic Information Systems (GIS)
- Rostov Civil Engineering University
- June 2009 | Rostov-On-Don, Russia
Certification:
- Life& Business Coaching, Transformation Academy Online | September 2019
- Digital Entrepreneurship & Marketing Project Management, New York University, NY | August 2018
- Creative Writing, New York University, NY | June 2017
- Digital Marketing, iProspect New York, NY | December 2016
Skills and Proficiencies
Google Docs, Google Analytics, Adobe Analytics, SEMrush, Moz, Ahrefs, Google Search Console, Hootsuite, MidJourney, ChatGPT, Buffer, Sprout Social, Grammarly, CoSchedule Headline Analyzer, Mailchimp, Constant Contact, HubSpot, Asana, Trello, Jira, Salesforce, Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, Adobe Creative Cloud, Canva, Marketo, HubSpot Marketing Automation, SpyFu, SimilarWeb, SurveyMonkey, Typeform, Zoom, WebEx, GoToWebinar, Slack, Microsoft Teams, Shopify, WooCommerce, Tableau, Google Data Studio, Screaming Frog SEO Spider, Google PageSpeed Insights.
See What People Say About Working With Tati
- Lucelly E.Hair Products E-Commerce Business Owner (Online BIZ Coaching Client)Tatiana shifts focus from nonessential activities to identifying the key activities that drive business results. Tatiana custom tailors solutions based on her amazing listening skills as well as her intuitive sense. Most importantly, Tatiana does a great job at pointing out the positives and she helps with providing measurable and actionable business solutions.
- Krystl F.Podcaster & Influencer | Filipina on the Rise (Online BIZ Coaching Client)The first call with Tati provided that clarity, confidence and that she's someone I can trust. Her track record as a business owner, consultant for large companies, combined with expertise in digital marketing, and experience as a spiritual teacher makes for an invaluable and holistic approach... and that she's coming to you with results! Tati exudes genuine care and sincerity in wanting to help her clients. This discovery call became also a self discovery opportunity. She asks such thought provoking, insightful questions that I hadn’t thought about before and were keys in unlocking the deeper desires behind myself and my vision. I walked away feeling enlightened, excited about working together and more empowered about myself and my business. I highly recommend taking a first step call with Tati!
- Carolina M.Lead Web Analytics (Former Colleague)Tatiana is an incredible digital marketer who can easily translate complex technical data into marketing terms, draw conclusions, create and present a digital marketing strategy. She is a proactive problem solver and is a very agile marketing professional that has a good understanding of how digital marketing channels (SEO, Email, Paid, Social) work together and how to measure and manage successful campaigns.
- Carina E.Treasury Solutions Officer (Former Business School Classmate)Tatiana has an analytical mindset and the ability to see a big picture. I had a great experience working with her on Business Modeling projects at Business School where she showed a good grasp of the material. Tatiana was able to translate big datasets into a comprehensive business analysis, saw business gaps and opportunities, and came up with creative solutions for improving business operations efficiency and increasing revenues.
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WhatsApp
+1-415-710-9932
+1-415-710-9932